What’s Included
- ✔ 90-minute format: Quick, focused branding education
- ✔ Signature framework: Learn Bethany’s proven strategy method
- ✔ Downloadable template: Ready-to-use branding tool
- ✔ Self-paced access: Study on your own schedule
- ✔ Designer-focused: Tailored for creative professionals
- ✔ Business owner friendly: Build your own brand
- ✔ Practical exercises: Apply concepts immediately
- ✔ Real-world insights: Drawn from Bethany’s experience
- ✔ Concise delivery: No fluff, just actionable content
Course Description
for designers looking to expand their skills and business owners aiming to develop their own brand identity. Hosted on the Bethany Works platform, it introduces participants to Bethany McCamish’s signature brand strategy framework, which emphasizes creating clear, impactful brands that resonate with target audiences. The course covers foundational branding concepts and provides practical tools for immediate application. Participants learn how to define a brand’s essence and translate it into a cohesive strategy. It includes a downloadable template used by Bethany herself, ensuring learners can implement what they’ve studied. This masterclass focuses on actionable steps rather than theoretical fluff, making it a concise yet thorough introduction to strategic branding.
Ethan J –
The practical tools transformed my approach. Clients now see me as a strategist.
Sophie M –
I learned more here than in longer courses. My design business has leveled up.
Liam K –
Bethany’s framework simplified branding for my startup. The template was a gamechanger.
Rachel P –
This course gave me a clear branding roadmap. I now confidently offer strategy to clients.