The “Certification: Paid Traffic Mastery” is a flagship online course from DigitalMarketer, designed to empower marketers with the skills to navigate and excel in paid traffic campaigns in a post-privacy world impacted by iOS updates and rising ad costs. Led by Kasim Aslam, it features over eight hours of video training across eight modules, focusing on crafting scalable ad campaigns on platforms like Facebook, Google, YouTube, and LinkedIn, using the Customer Value Journey framework. The curriculum emphasizes building ads from scratch, optimizing for ROI, and adapting to modern challenges like privacy regulations, with practical tools like a Traffic System Planning Canvas and Pacing Calendar. Participants learn from top industry experts, ensuring strategies are current and actionable, and complete a 50-question exam to earn a Certified Customer Acquisition Specialist badge and certificate. This self-paced program is ideal for marketers seeking to overcome crumbling campaigns and drive predictable traffic and conversions. It’s a hands-on, results-driven course that equips learners with ready-to-run ads by the end.
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Sara T –
This course saved my ad campaigns. Traffic tripled in a month!
Mike R –
Kasim’s PPC tips are genius. My ROI skyrocketed fast.
Lena S –
No ad experience, yet I succeeded. The tools are amazing!
Tom K –
Scaled my ads effortlessly. Kasim’s strategies are unbeatable!