Certification: Search Marketing Mastery

What’s Included

• ✔ Over six hours of video training
• ✔ Search Health Audit Checklist provided
• ✔ Multi-platform SEO strategy templates
• ✔ Lifetime access to updated materials
• ✔ Credential badge for LinkedIn profiles
• ✔ Local SEO optimization techniques
• ✔ Algorithm adaptation strategies included
• ✔ Insights from Ryan’s proven success
• ✔ Practical tools for immediate use

Course Description

The “Certification: Search Marketing Mastery” is a comprehensive online course from DigitalMarketer, designed to transform participants into certified search marketing specialists who can attract, convert, and ascend customers through organic search strategies. Led by Ryan Deiss, it offers over six hours of video training across six modules, focusing on core SEO concepts like search intent, on-page optimization, technical SEO, and off-page authority building, all aligned with the Customer Value Journey. The curriculum dives into practical tactics for ranking on Google, YouTube, Pinterest, and other search engines, including local SEO and adapting to algorithm updates. It provides tools like a Search Health Audit Checklist and Web Page Optimization Checklist to ensure immediate implementation, making it suitable for beginners and seasoned marketers alike. Participants complete a 50-question exam to earn a Certified Search Marketing Specialist badge and certificate, validating their expertise in driving free traffic. This self-paced program is ideal for those aiming to build a slam-dunk SEO strategy that positions their business as the go-to solution online.