The Identity Protocol

Cayden Sanchez is a sales and insurance creator focused on helping insurance agents improve sales conversations through human psychology. Through The Identity Protocol, he teaches agents how to understand buyer behavior, create authority, handle objections, and build a more consistent insurance sales Cayden Sanchez publicly positions himself around insurance sales, sales psychology, and human behavior. His Instagram profile says “The Identity Protocol on Skool,” “Building sales reps to work with human behavior,” and “Co-founder of Sniper Insurance.” His content includes insurance sales examples such as creating urgency in final expense sales and maintaining authority on life insurance calls