“Authentic Market Discovery: Discover the Sweet Spot Between Your Passions & Market Demand” is an online course by George Kao, an authentic business coach, designed for soulpreneurs and small business owners. Hosted on his platform, it focuses on validating business ideas through market research conversations, avoiding reliance on intuition alone. The course includes 6 hours of video training, written guides, and a supportive community for practice. It teaches participants how to identify profitable niches, refine offerings, and build audience trust authentically. Launched as a co-learning experience, it emphasizes ongoing skill development over one-time efforts. The self-paced format suits busy schedules, with lifetime access to materials.
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Anna B –
This course clarified my business direction. Market research now feels natural and impactful.
Liam T –
George’s methods grew my audience fast. I found my niche with confidence.
Priya S –
I struggled with ideas until this. The community support was a gamechanger.
Noah K –
The practical steps transformed my approach. I’m connecting authentically with clients now.