Name: Certification: Copywriting Mastery
SKU: 19509
Availability: InStock
Rating: 5.00 (4 reviews)

Certification: Copywriting Mastery

Rated 5.00 out of 5 based on 3 customer ratings

$494.99

The Copywriting Mastery course teaches proven persuasive writing techniques for crafting compelling sales copy. It equips learners with skills to drive action and boost conversions across marketing channels.

Creator : Ryan Deiss

Buy Now

Product detail

What You will Learn

✔ Crafting persuasive headlines using the “4 U’s” formula
✔ Identifying prospect core buying emotions for targeted copy
✔ Structuring copy for ecommerce, B2B, and B2C industries
✔ Leveraging the “Big Idea” for compelling sales messages
✔ Conducting research with the Copywriting Mastery Checklist
✔ Applying the “3 Rules of Selling” to all copy
✔ Transforming features into deeper benefits for readers
✔ Analyzing classic sales letters for proven techniques
✔ Writing action-driven copy aligned with the Customer Value Journey

About Creator

Ryan Deiss is a renowned digital marketing expert and the co-founder of DigitalMarketer, a leading training platform for modern marketers. Based in Austin, Texas, he has built a reputation as a thought leader in online marketing, focusing on scalable strategies that drive results. With decades of experience, Deiss has helped thousands of businesses grow through data-driven tactics and persuasive copywriting. He’s also an author, speaker, and entrepreneur who emphasizes practical, actionable education over theoretical fluff. His approach blends timeless persuasion principles with cutting-edge digital tools, making him a trusted figure in the industry.

Features

✔ 5.5 hours of video training covering persuasion fundamentals
✔ 41 lessons breaking down copywriting step-by-step
✔ 7 downloadable handouts for practical application
✔ 6 quizzes to test and reinforce learning
✔ Final exam for official certification credential
✔ Access to classic sales letter swipe file
✔ “4 U’s” headline formula for instant impact
✔ Buyer persona worksheet for audience targeting
✔ Research checklist to streamline preparation process
✔ Digital badge to showcase expertise online

FAQs

The course breaks down persuasion into actionable steps, like the “4 U’s” and “Big Idea,” with real-world examples.

Yes, the principles taught are versatile and adapt to ads, posts, and other digital formats.

Absolutely, it includes handouts and quizzes to practice and refine your skills actively.

Yes, it teaches how to tailor copy based on prospect awareness within the CVJ framework.

Description

The Copywriting Mastery course, offered by DigitalMarketer, is an in-depth online certification program focused on direct-response copywriting. Spanning 5.5 hours of video training, it includes 41 lessons, 7 handouts, and 6 quizzes, culminating in a final exam. The curriculum breaks down the art and science of writing persuasive copy that grabs attention and drives specific actions, such as clicks, opens, or purchases. Learners explore techniques rooted in persuasion principles, like identifying buyer emotions and crafting powerful headlines, all tailored to the Customer Value Journey (CVJ). The course draws from classic sales letters and modern digital strategies, offering practical tools for various industries, including ecommerce, B2B, and B2C. It’s designed for marketers, business owners, and professionals aiming to enhance their marketing skills through structured, actionable content.

Reviews (4)

4 reviews for Certification: Copywriting Mastery

Jessica M – July 9, 2025

Rated 5 out of 5
This course revolutionized how I write for my clients. The stepbystep persuasion tools doubled my conversion rates overnight.
Tom K – July 9, 2025

Rated 5 out of 5
The lessons on buyer emotions were a gamechanger. I now craft copy that truly resonates with my audience.
Rachel P – July 9, 2025

Rated 5 out of 5
I went from struggling with sales copy to closing deals effortlessly. The research checklist alone was worth it.
Alex H – July 9, 2025

Rated 5 out of 5
This course gave me confidence to write for any industry. The classic letter breakdowns are pure gold.

Add a review

Shipping & Delivery

MAECENAS IACULIS

Vestibulum curae torquent diam diam commodo parturient penatibus nunc dui adipiscing convallis bulum parturient suspendisse parturient a.Parturient in parturient scelerisque nibh lectus quam a natoque adipiscing a vestibulum hendrerit et pharetra fames nunc natoque dui.

ADIPISCING CONVALLIS BULUM

Vestibulum penatibus nunc dui adipiscing convallis bulum parturient suspendisse.
Abitur parturient praesent lectus quam a natoque adipiscing a vestibulum hendre.
Diam parturient dictumst parturient scelerisque nibh lectus.

Scelerisque adipiscing bibendum sem vestibulum et in a a a purus lectus faucibus lobortis tincidunt purus lectus nisl class eros.Condimentum a et ullamcorper dictumst mus et tristique elementum nam inceptos hac parturient scelerisque vestibulum amet elit ut volutpat.