The “Become a Top Content Marketer” course, created by Grow and Convert, is an in-depth training program aimed at equipping marketers, founders, and consultants with practical content marketing skills. It follows a four-step process—strategy, writing, promotion, and conversion optimization—used by the agency to generate leads for over 30 businesses across industries like SaaS, B2B, and e-commerce. The curriculum emphasizes identifying high-value keywords, crafting compelling content, and measuring ROI, drawing from real case studies such as Leadfeeder and CognitiveFX. Participants learn how to attribute leads to content using Google Analytics, place effective text-based CTAs, and calculate content marketing ROI with a provided calculator. The course is delivered through video lessons, written materials, and an online community, offering lifetime access upon a one-time payment. It’s built to bridge the gap between theoretical knowledge and hands-on execution, based on years of agency experience.


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Sarah L –
This course transformed my approach to marketing. The SEO tactics doubled my site’s lead generation.
Emily G –
David R, Los Angeles 5 “I was unsure about content marketing, but this made it clear and boosted my sales.