Growth Content Marketing Course

What’s Included

• ✔ Hands-on content strategy: Build a plan that drives growth
• ✔ SEO mastery tools: Keyword and optimization techniques included
• ✔ Real-world templates: Proven frameworks from Dave’s successes
• ✔ Self-paced flexibility: Learn at your own speed anytime
• ✔ Lifetime access: Revisit content and updates forever
• ✔ Freelancer collaboration tips: Streamline work with writers effectively
• ✔ Content atomization guide: Repurpose content for maximum reach
• ✔ Analytics tracking methods: Measure impact with clear metrics
• ✔ Bullseye framework: Assess and amplify marketing channels
• ✔ Sales funnel alignment: Connect content to conversions seamlessly

Course Description

The “Growth Content Marketing Course,” hosted on Growth University and led by Dave Shanley, is a hands-on online workshop designed to unlock the full potential of content marketing for businesses and marketers. This self-paced course distills Dave’s extensive experience into practical lessons, covering everything from crafting a content strategy to executing it with precision. It guides participants through building content clusters, optimizing for SEO, and aligning efforts with sales funnels to drive measurable growth. The curriculum includes real-world templates and frameworks, forged from Dave’s years of scaling companies like CrowdCompass. Learners also explore how to work efficiently with freelancers, measure content impact, and amplify results across channels. It’s a comprehensive resource for anyone aiming to master content marketing without wasting time on ineffective tactics.