What’s Included
- ✔ Free access to mini copywriting course
- ✔ Video lessons under one hour total
- ✔ Step-by-step persuasive writing process
- ✔ Examples from John Carlton’s top ads
- ✔ Practical exercises for instant practice
- ✔ No prior copywriting experience needed
- ✔ Teaser for Simple Writing System program
- ✔ Focus on fast, effective sales messages
- ✔ Actionable tips for online marketing
- ✔ Boosts advertising skills quickly
Course Description
The Pint of Beer Ad Challenge is a free, concise copywriting course offered through simplewritingsystem.com, created by legendary marketer John Carlton. Designed to be completed in the time it takes to drink a pint of beer—roughly 30 to 60 minutes—it introduces participants to the fundamentals of writing compelling sales messages. The course distills Carlton’s decades of advertising experience into a quick, actionable format, focusing on online marketing techniques that grab attention and drive results. It includes video lessons and practical examples from his Simple Writing System, showcasing real-world applications without overwhelming complexity. Aimed at freelancers, entrepreneurs, and marketers, it’s a teaser for his broader paid program, emphasizing speed and effectiveness. The content leverages Carlton’s proven strategies from iconic campaigns, making it accessible yet impactful for beginners and pros alike.
Alex P –
A quick, powerful intro to persuasive writing. My conversions spiked after one lesson.
Sophie L –
I was stuck on ads until this course. Now, I’m confident and fast!
Mike T –
John’s tips turned my sales messages around. Clients noticed the difference instantly.
Kelly R –
This challenge made copywriting click for me. Wrote my first winning ad in 40 minutes!