Name: The Video Lab
SKU: 19615
Availability: InStock
Rating: 5.00 (4 reviews)

The Video Lab

Rated 5.00 out of 5 based on 3 customer ratings

$96.99

The Video Lab is an online course teaching video content creation for freelancers and creators. Latasha James shares strategies to grow your brand using simple, effective video techniques.

Creator : Latasha James

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Product detail

What You will Learn

✔ Developing a video content strategy
✔ Scripting videos for maximum engagement
✔ Choosing affordable equipment for filming
✔ Filming techniques for professional quality
✔ Editing videos with beginner-friendly tools
✔ Optimizing videos for social platforms
✔ Repurposing content across multiple channels
✔ Measuring video performance and ROI
✔ Building confidence on camera
✔ Promoting videos to grow your audience

About Creator

Latasha James is the creator of The Video Lab, a freelance social media strategist, educator, and founder of James + Park, a social-first video marketing firm. She left her corporate job in 2018 to focus full-time on her agency, building on over a decade of experience with tech startups, beauty brands, and Fortune 500 companies. Based in Ann Arbor, Michigan, Latasha has grown a following of over 100,000 subscribers on YouTube, where she shares actionable freelancing and video content tips, and hosts a podcast reaching thousands more. Known for her clear, no-nonsense teaching style, she’s empowered countless creators through her Online Business Launch Lab and courses like this one. A speaker at events like Social Media Marketing World, her mission is to simplify video creation and freelancing for aspiring entrepreneurs. Her work reflects a passion for helping others achieve flexibility and success online.

Features

✔ Self-paced lessons, most under 10 minutes
✔ Practical video strategy frameworks included
✔ Tutorials on filming with minimal gear
✔ Lifetime access to course materials
✔ Editing guidance for free software options
✔ Tips to repurpose content efficiently
✔ Strategies to boost platform visibility
✔ Confidence-building exercises for on-camera presence
✔ Real-world examples from Latasha’s success
✔ Actionable steps for immediate video creation

FAQs

Yes, it’s designed for beginners, guiding you step-by-step to create videos confidently.

Absolutely, it includes tutorials on accessible editing options like iMovie or CapCut.

Yes, it teaches optimization and repurposing strategies for TikTok, YouTube, and more.

Definitely, it focuses on short, efficient lessons and time-saving production tips.

Description

The Video Lab is a self-paced online course hosted on Latasha James’ platform, designed to empower solopreneurs, freelancers, online educators, and creators with the skills to produce impactful video content. Drawing from Latasha’s success in growing a YouTube channel to over 100,000 subscribers, this course offers concise lessons—many under 10 minutes—covering video strategy, production, and promotion without requiring advanced equipment or expertise. It’s delivered digitally, featuring practical tutorials that break down complex processes like scripting, filming, and editing into manageable steps for beginners and intermediates alike. The course includes actionable frameworks like the three pillars of content (awareness, engagement, education), ensuring learners can create videos that resonate with audiences. It’s tailored for those short on time but eager to leverage video for business growth or personal branding. The focus is on simplifying video creation to help participants overcome overwhelm and start recording confidently.

Reviews (4)

4 reviews for The Video Lab

Clara W – July 9, 2025

Rated 5 out of 5
This course made video creation so approachable! I filmed my first video in a week.
Jake R – July 9, 2025

Rated 5 out of 5
Latasha’s strategy tripled my YouTube views fast. The lessons are short but powerful!
Mia T – July 9, 2025

Rated 5 out of 5
From zero to confident on camera—amazing! The editing tips were a total lifesaver.
Tom K – July 9, 2025

Rated 5 out of 5
Perfect for busy freelancers like me. My clients love my new video content!

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