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Certification: Ecommerce Marketing Mastery
$495.00
Creator : Lauren Petrullo
The Ecommerce Marketing Mastery Certification teaches proven strategies for scaling online stores. Lauren Petrullo guides learners to master ecommerce traffic and sales.
Buy NowCertification: Ecommerce Marketing Mastery
The Ecommerce Marketing Mastery Certification teaches proven strategies for scaling online stores. Lauren Petrullo guides learners to master ecommerce traffic and sales.
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Course Overview
The "Certification: Ecommerce Marketing Mastery" is a comprehensive online course from DigitalMarketer, designed to equip participants with the tools and knowledge to build and grow profitable ecommerce businesses in today’s competitive landscape. Led by Lauren Petrullo, it features over six hours of video training across six modules, focusing on the "Ecommerce Tree of Life" and its four key pillars: positioning, store optimization, email marketing, and social media advertising. The curriculum dives into practical tactics like crafting high-converting product pages, launching integrated marketing campaigns, and driving traffic through platforms like Facebook and email. It includes templates, checklists, and swipe files to simplify execution, making it accessible for beginners and seasoned marketers alike. Participants complete a 50-question exam to earn a credential badge and certificate, validating their expertise in ecommerce marketing. This self-paced program is ideal for anyone looking to master the fundamentals and scale their online store systematically.What You will Learn
Positioning offers for success / Optimizing ecommerce store pages / Crafting effective product descriptions / Mastering email marketing campaigns / Running high-ROI Facebook ads / Driving traffic to storefronts / Analyzing ecommerce performance metrics / Scaling sales with automation / Building customer loyalty strategiesAbout Creator
Lauren Petrullo is an acclaimed ecommerce marketing expert and the founder and CEO of Mongoose Media, a boutique agency specializing in innovative digital strategies. Previously the Chief Marketing Officer at Award-Winning Voice, she’s driven growth for brands like EcoCart and scaled ecommerce campaigns to seven- and eight-figure revenues. With a background that includes working at Disney and launching successful ventures, Lauren brings a blend of creativity and data-driven insight to her teaching. Recognized as a top voice in ecommerce, she’s a frequent speaker at industry events and a contributor to DigitalMarketer’s faculty. Based on her extensive experience, Petrullo empowers students with practical, proven methods to succeed in the fast-evolving world of online retail.Features
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