Youssef "Yoyo" Hassane

Youssef "Yoyo" Hassane is an entrepreneur, content creator, and men's lifestyle educator. Through his Graft Kings brand and The Right Side community, he shares content focused on mindset, networking, personal growth, business, and lifestyle design, helping ambitious men build stronger habits, expand their network, and pursue greater freedom.

Youssef Hassane is the creator behind the Graft Kings brand, where he produces content around mindset, lifestyle, networking, and personal development. His public content focuses on helping men improve their habits, expand professional relationships, and pursue greater personal and financial freedom through disciplined action.