Business English for Marketing & Sales!!
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Unclaimed ProfileIn today's globalized marketplace, mastering the nuances of English is a critical asset for professionals in sales, marketing, and business development. Business English for Marketing and Sales by Mana Dowlatshahi Yeganeh is designed specifically to bridge the gap between basic language proficiency and high-impact business communication. This comprehensive course addresses the unique vocabulary, idioms, and persuasive language structures necessary for closing deals, launching campaigns, and building strong international client relations. Whether you are drafting a compelling marketing proposal, delivering a high-stakes sales pitch, or navigating complex negotiations, this course provides you with practical tools to express your ideas clearly and confidently. Students will explore real-world scenarios, active listening strategies, and culturally nuanced communication techniques that foster trust and rapport. Ideal for non-native English speakers aiming to advance their careers in multinational organizations, this program empowers you to articulate your value proposition, handle objections gracefully, and drive global business success with professional authority.
About the creator
Mana Dowlatshahi Yeganeh
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Mana Dowlatshahi Yeganeh is a multidisciplinary educator and strategic advisor specializing at the intersection of emerging technologies, organizational leadership, and professional communication. With a diverse portfolio of expertise ranging from Generative AI strategy and Security Operations (SOC) to corporate sales enablement and Business English, Mana equips modern professionals and executives with the tools required to thrive in a rapidly changing corporate landscape. Her educational philosophy focuses on bridging technical complexity with actionable business applications. Whether guiding a CEO through the strategic integration of AI tools, instructing operational leaders on supply chain optimization, or coaching individuals on building a powerful personal…Show more
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Program Overview
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Price may change · updated within 1–2 weeks
Course language
Learning format
Subcategory
Price
Price may change · updated within 1–2 weeks
Course language
What You'll Learn
- Master specialized Business English vocabulary and terminology tailored specifically for modern marketing campaigns and sales pitches.
- Formulate persuasive negotiation strategies and confidently handle buyer objections using professional, polite English phrasing.
- Write compelling, high-converting marketing copy, professional sales emails, and clear business proposals for international clients.
- Deliver impactful presentations and product pitches with clear pronunciation, correct intonation, and professional delivery.
- Build trust and rapport with global partners by understanding cultural nuances and idiomatic expressions common in multinational businesses.
- Apply active listening and consultative selling techniques in English to better identify client needs and close deals.
- Develop strategies for participating in and leading international business meetings, workshops, and brainstorming sessions.
Best For
- Non-native English speaking sales and marketing professionals seeking to improve their international business communication.
- Business development representatives who need to refine their pitch delivery and ability to handle client objections.
- Marketing professionals who want to sharpen their professional writing skills for campaigns and proposals.
- Global employees looking to build stronger rapport and trust with international clients through cultural nuance.
Not For
- Absolute English beginners who still need to master fundamental grammar and basic conversational skills.
- Native English speakers looking for advanced marketing strategy or sales management theory rather than communication training.
- Professionals who are not working in a role that requires daily interaction with international stakeholders or English-speaking markets.
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