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Unclaimed ProfileThis comprehensive business strategy course, designed by Peter Alkema, offers an engineering-focused perspective on strategic planning and execution. Designed specifically for executives, aspiring business leaders, and entrepreneurs, the curriculum unpacks why 90% of strategic plans fail to deliver and provides actionable frameworks to ensure your organization lands in the successful 10%. Through rich case studies, including Dior's competitive positioning and Gillette's trajectory from the book 'Good to Great', students will learn how to design robust, fail-safe strategies. The course introduces proprietary tools like StratSnap, StratGap, and StratAction, which simplify complex strategic analysis into measurable key performance metrics. By focusing on differentiation, core customer value, and technological integration, you will learn how to align top-down executive leadership with ground-level operations. Whether you are aiming to turn around a struggling enterprise or scale a thriving startup, this course delivers the critical business fundamentals, gap analysis techniques, and continuous improvement systems required to establish a sustainable competitive advantage in today's rapidly changing global market.
About the creator
Peter Alkema
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Peter Alkema is a highly versatile educator and business professional who bridges the gap between creative design, emerging technologies, and strategic business leadership. With a robust background in driving organizational change and digital transformation, Peter has structured his courses to help professionals, entrepreneurs, and creatives navigate the rapidly shifting modern workplace. His instructional catalog spans a diverse array of critical modern skills, ranging from hands-on creative suites like Adobe Photoshop, Illustrator, and Premiere Pro to advanced AI workflows featuring ChatGPT and Midjourney. Peter’s pedagogical approach is rooted in practical application and structural clarity, ensuring that complex theories—such as design thinking,…Show more
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Program Overview
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Course language
Learning format
Subcategory
Price
Price may change · updated within 1–2 weeks
Course language
What You'll Learn
- Definition of strategy, the fundamental essence of why and how an organisation thrives
- Strategy is not a forecast or an objective, you need a strategic plan for the trajectory of change
- The Gillette Case Study From "Good To Great" illustrates the exponential growth curve
- An engineering approach to strategy and how engineers don't design a bridge to stand up, they design it not to fall down
- Meticulous design and attention to detail with high professional standards and legal accountability for executives
- The value of technology is determined by the person using it, such as a stethoscope or machine gun
- 90% of strategic plans fail to deliver, 70% of business process investments fail to deliver
- The critical factors causing strategy implementation success and failure
- Three alternative system value scenarios unlocking the true potential of technology investment
- Strategic engineered precision configuration with clever customisation achieved competitive advantage at Dior
- The importance of CEO executive custody, top down transformational leadership and how to achieve it
- Determining the essence of the business and how it thrives through question based analysis
- The core objective of strategy implementation is to create competitive advantage through differentiation
- How global differentiators have changed in the last six decades
- Critical differentiators; management of human resource, market focus, strategic capability
- Essential business knowledge; economic drivers, core customer, market and users, core technologies and systems
- The beneficial business impact; what should a solution deliver; problems, design and outcomes
- Requirements for a successful strategic analysis and design outcome
- How to go about developing a robust strategic design; gap analysis, action plan and continuous improvement
- Examples of strategic and essence orientated focus questions
- Analysis of the strategic environment; envisioning a future state and how to get there
- Introduction to the toolset and method for strategic planning method; StratSnap, StratGap, StratAction
- Weight determination, scoring, gap analysis and the development of the strategic programme implementation plan
- Development of critical competencies and the management and measurement of strategically aligned Key Performance Metrics
Best For
- Executives and senior leaders looking to reduce the high failure rate of strategic implementation.
- Entrepreneurs aiming to scale their startups with a methodical, engineering-driven approach.
- Business managers seeking practical tools like StratSnap and StratGap to align operations with long-term goals.
- Professionals responsible for driving competitive advantage through better technological and market integration.
Not For
- Individuals looking for abstract academic theories rather than a structured, implementation-focused methodology.
- Beginners or students who have no prior experience in business operations or leadership roles.
- Those looking for quick-fix solutions without engaging in deep gap analysis or disciplined planning.
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