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Unclaimed ProfileBuilding a high-converting sales funnel does not have to be a multi-month project filled with technical headaches. In this practical course, instructor Lise Cartwright demystifies the entire process by focusing specifically on the highly effective tripwire funnel model. Designed for busy online entrepreneurs, coaches, and content creators, this step-by-step guide cuts through the noise to help you launch an automated lead-generation and sales system over a single weekend. You will discover how to craft a compelling free lead magnet that naturally attracts your target audience, followed immediately by an irresistible, low-cost tripwire offer that turns casual subscribers into paying customers on autopilot. The course addresses the common technical hurdles of setting up opt-in pages, delivery emails, and payment integrations without requiring expensive software or developer skills. By automating your initial customer journey, you can establish a reliable system to nurture leads and generate consistent income, freeing up your time to focus on scaling your business.
About the creator
Lise Cartwright
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Lise Cartwright is a dedicated strategist and educator who empowers entrepreneurs to reclaim their time and streamline their business processes. Specializing in practical, actionable instruction, Lise has built a reputation for helping creators cut through the noise of digital marketing by focusing on foundational systems that actually convert. Her teaching philosophy centers on the idea that complexity is the enemy of growth; instead of overwhelming her students with jargon, she provides clear, step-by-step roadmaps designed to produce results without requiring a massive team or endless hours of maintenance. Whether she is discussing the nuances of automated email sequences or simplifying…Show more
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Program Overview
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Price may change · updated within 1–2 weeks
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Learning format
Subcategory
Price
Price may change · updated within 1–2 weeks
Course language
What You'll Learn
- Conceptualize and map out a highly automated tripwire sales funnel tailored to your target audience
- Design and launch an irresistible free lead magnet that attracts high-quality subscribers
- Position and price a low-ticket tripwire offer that acts as an absolute no-brainer purchase for new leads
- Write compelling automated email sequences that deliver value and nurture subscriber relationships
- Configure the essential tech stack to seamlessly connect your opt-in forms, landing pages, and payment processing
- Troubleshoot and optimize your funnel elements to improve conversion rates and maximize passive revenue
Best For
- Solopreneurs and coaches needing to launch a revenue-generating system quickly.
- Content creators who want to convert casual followers into paying customers on autopilot.
- Small business owners who feel overwhelmed by complex, expensive marketing automation tools.
- Entrepreneurs looking for a step-by-step, actionable framework for a tripwire funnel.
Not For
- Advanced marketers seeking deep-dive analytics, split-testing, or multi-step enterprise funnel strategies.
- Individuals looking for comprehensive coding or web development instruction.
- Learners who prefer long-term, multi-month brand building over immediate, low-ticket lead conversion.
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