Stefan Palios, Fabian Tröltzsch

    Land and Expand Growth Tactics for Freelancers (ALL LEVELS)

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    Freelancing · Online Course

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    Land and Expand Growth Tactics for Freelancers is an essential, highly practical guide designed to help independent professionals, agencies, and consultants unlock hidden revenue streams within their existing client base. Created by industry experts Stefan Palios and Fabian Tröltzsch, this concise one-hour course demystifies the art of organic business growth. Instead of constantly chasing new leads, freelancers of all skill levels will learn how to leverage upsells, cross-sells, and retainer agreements to scale their income sustainably. The curriculum dives deep into the psychology of client expansion, teaching you the exact discovery questions to ask to uncover high-value opportunities naturally. You will discover how to position your additional services as genuine solutions to your client's business problems, eliminating any fear of looking needy or salesy. Additionally, the course outlines critical mistakes that often ruin potential expansions and provides a clear framework for combining diverse pricing models. Perfect for both beginners and seasoned pros, this course empowers you to build stronger, more lucrative client relationships with confidence.

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    Stefan Palios, Fabian Tröltzsch

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    Stefan Palios and Fabian Tröltzsch are experienced freelance strategists and educators dedicated to helping independent professionals scale their businesses. Stefan is known for his deep background in freelancing, content creation, and business development, having successfully transitioned from a solo operator to a highly sought-after consultant. Fabian brings an analytical, systems-driven approach to the partnership, specializing in growth operations, automation, and scaling client acquisition strategies. Together, they form a powerful coaching duo that demystifies the process of growing a sustainable freelance career. In their joint course, "Land and Expand Growth Tactics for Freelancers," they teach students how to move away from…Show more

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    Program Overview

    Online Course

    Learning format

    Freelancing

    Subcategory

    $19.99

    Price

    Price may change · updated within 1–2 weeks

    English

    Course language

    What You'll Learn

    • Understand the differences between upsells, cross-sells, and retainers
    • The questions to ask clients to uncover expansion opportunities (so you can make more income)
    • How to pitch expanding your client work without seeming needy or sleazy
    • Common mistakes freelancers make that can ruin expansion opportunities (and how to avoid them)
    • How to mix upsell, cross-sell, and retainer strategies for maximum income growth

    Best For

    • Freelancers struggling to increase income without hunting for new leads
    • Consultants and independent contractors looking to transition to retainer models
    • Service providers who feel uncomfortable pitching additional work to current clients
    • Agency owners wanting to improve client lifetime value through cross-selling

    Not For

    • Aspiring freelancers who have not yet secured their first client
    • Businesses focusing purely on high-volume, transactional lead generation models
    • Those looking for complex sales software automation or CRM technical tutorials
    • Professionals seeking general marketing strategies rather than client relationship growth

    What's included

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