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Unclaimed ProfileNavigating the rapidly evolving landscape of social commerce can be daunting for online retailers, but this comprehensive masterclass cuts through the noise. Designed specifically for e-commerce entrepreneurs, Shopify store owners, and digital marketers, the course provides a practical blueprint for leveraging influencer marketing to drive massive traffic and high-converting sales. Led by industry experts Jason Miles and Kyle Hamar, the curriculum demystifies the entire process of partnering with content creators. Students will learn how to identify the right influencers within their niche, filtering out accounts with fake engagement to protect their marketing budget. The course dives deep into the art of negotiation, detailing how to pitch creators, structure win-win contracts, and establish profitable compensation models—whether through product gifting, flat fees, or affiliate commissions. Beyond the basics, this masterclass equips learners with scalable systems to manage multi-influencer campaigns simultaneously, track key performance indicators (KPIs) like ROI and customer acquisition cost (CAC), and turn one-off collaborations into long-term brand ambassadorships. Whether you are launching a new brand or looking to scale an existing storefront, this course delivers the actionable frameworks needed to harness social proof and build a sustainable engine for growth.
About the creator
Jason Miles, Kyle Hamar
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Jason Miles and Kyle Hamar are seasoned e-commerce entrepreneurs and educators dedicated to helping online sellers scale their businesses. Jason, a prolific author and Shopify expert, has spent years building successful online brands and teaching thousands of students how to replicate his systems. Kyle Hamar brings a wealth of digital marketing, content strategy, and search engine optimization expertise to the partnership. Together, they form a powerhouse teaching duo on AllPros, delivering actionable, step-by-step strategies designed for modern online retailers. Their courses focus on three critical pillars of modern e-commerce success: building a recognizable business brand, leveraging blogging for organic traffic…Show more
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Program Overview
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Price may change · updated within 1–2 weeks
Course language
Learning format
Subcategory
Price
Price may change · updated within 1–2 weeks
Course language
What You'll Learn
- Identify and vet high-performing social media influencers in your specific e-commerce niche while filtering out accounts with inflated or fake follower metrics.
- Design and draft persuasive outreach messages and pitches that capture influencer interest and establish professional boundaries.
- Structure diverse deal types, including product seeding (gifting), flat-rate sponsorships, performance-based affiliate commissions, and hybrid payment models.
- Draft clear, protective influencer agreements and contracts that specify content deliverables, usage rights, and publication schedules.
- Build a scalable system to track, measure, and analyze key metrics such as click-through rates, conversion rates, return on ad spend (ROAS), and overall campaign ROI.
- Re-purpose high-converting influencer-generated content (IGC) across your paid advertising campaigns and product detail pages to boost social proof.
- Manage multiple creator relationships simultaneously using pipeline tools and communication frameworks that save time and minimize operational friction.
Best For
- E-commerce business owners looking to diversify traffic channels beyond paid ads
- Shopify store managers aiming to increase brand authority through social proof
- Digital marketers who want a repeatable system for influencer outreach and campaign management
- Small business owners with limited marketing budgets seeking high-ROI partnership models
Not For
- Individuals seeking basic social media management tutorials for personal profiles
- Advanced marketers already managing seven-figure influencer programs
- Entrepreneurs who have no interest in building external brand partnerships or collaboration networks
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