Matthieu Bout, Joppe Ballet, Maarten Goedemé

    Smart sales systems: repeatable processes that drive clients

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    Sales · Online Course

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    The "Smart sales systems: repeatable processes that drive clients" course is a comprehensive program designed for modern entrepreneurs, sales professionals, and business owners who want to build a sustainable and scalable client acquisition pipeline. Led by industry experts Matthieu Bout, Joppe Ballet, and Maarten Goedemé, this curriculum bridges the gap between traditional sales methodologies and cutting-edge artificial intelligence. Throughout the 14 hours of content, students discover how to transition from sporadic, unpredictable sales outreach to a highly reliable, systematized process. Participants will delve deep into market research techniques, learning to analyze competitors and track customer sentiment using AI-powered tools. The lessons guide you through mapping complex customer journeys, defining accurate buyer personas, and deploying automated marketing campaigns. By exploring advanced technologies like programmatic advertising, marketing automation, and conversational chatbots, you will learn how to optimize resource allocation and maximize your outreach impact. Ultimately, this course empowers learners to cultivate a resilient sales infrastructure that drives growth.

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    Matthieu Bout, Joppe Ballet, Maarten Goedemé

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    Matthieu Bout, Joppe Ballet, and Maarten Goedemé represent a powerhouse team of business educators dedicated to demystifying the complexities of modern corporate management and entrepreneurship. With an extensive curriculum spanning over a dozen courses, their approach is deeply rooted in structured, model-based learning that strips away academic abstraction to focus on direct application. Their collaborative teaching philosophy centers on the conviction that high-level business success is not a matter of luck but a repeatable process based on proven frameworks. By blending their collective expertise in sales operations, C-level management, and strategic business development, they provide students with a comprehensive toolkit…Show more

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    Program Overview

    Online Course

    Learning format

    Sales

    Subcategory

    $19.99

    Price

    Price may change · updated within 1–2 weeks

    English

    Course language

    What You'll Learn

    • You'll explore AI-powered tools for competitor analysis, social media listening, and customer sentiment analysis
    • You'll learn how to conduct market research using traditional methods and AI tools
    • You'll learn the marketing fundamentals to create a successful marketing strategy
    • Learn how to map the customer journey, identify customer segments, and develop buyer personas
    • Explore cutting-edge AI technologies in marketing, such as AI-powered chatbots, programmatic advertising, and marketing automation
    • Learn skills to stay informed about the latest AI trends and adapt your marketing strategies for continued success
    • You'll learn to develop marketing tactics, select appropriate channels, and allocate resources for maximum impact

    Best For

    • Entrepreneurs and business owners looking to scale their client acquisition through automation
    • Sales professionals seeking to replace unpredictable outreach with a repeatable, systematic process
    • Marketing managers interested in integrating AI tools to optimize customer journeys and resource allocation
    • Professionals who want to combine traditional marketing fundamentals with modern programmatic advertising

    Not For

    • Complete beginners looking for basic sales communication tips or cold-calling scripts
    • Individuals seeking a theoretical overview of marketing without a focus on implementation and technology
    • Teams that prefer manual, high-touch sales processes over automated systems and AI-driven workflows

    What's included

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