Business English for Marketing & Sales: Speak Better at Work By Ivan Lourenço Gomes
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Business English for Marketing & Sales: Speak Better at Work · Program
About this program
Business English for Marketing & Sales: Speak Better at Work
Online Course
Learning format
Copywriting
Subcategory
English
Course language
$9.99 (list $19.99)
Price
Price may change · updated within 1–2 weeks
Official program page
What you'll learn in Business English for Marketing & Sales: Speak Better at Work
- English Vocabulary for Business: Expand your vocabulary with essential business terms and phrases.
- Business English Basics: Learn the foundational language skills required for effective communication in the workplace.
- The Market Players: Gain insights into competitors, customers, and regulators to better understand your industry.
- Marketing Fundamentals: Master key marketing concepts, including the 4 P’s, the marketing mix, digital marketing, customer relationship management (CRM).
- Sales Techniques: Learn essential sales verbs, metrics, channels, and the sales cycle to boost your sales performance.
- Learn to measure and analyze key metrics such as Conversion Rate, Click-Through Rate, ROI and ROAS, YoY Growth, Revenue Variance, etc.
- Effective Sales Pitches: Develop the skills to make a great first impression, present your company, products & services, and handle objections confidently.
- Implement techniques for building strong, lasting relationships with customers post-pitch, including follow-up communication, and upselling opportunities
- Copywriting Mastery: Discover the secrets of compelling copywriting, including SEO best practices, emotional appeal, and crafting calls to action.
What's Included in Business English for Marketing & Sales: Speak Better at Work
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