The Ultimate How To Create a Digital Marketing Strategy
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Unclaimed ProfileMastering the modern digital landscape requires more than just launching social media ads; it demands a cohesive, data-driven methodology that delivers sustainable growth. 'The Ultimate How To Create a Digital Marketing Strategy' course, meticulously designed by industry expert Mohamed Murad, offers a comprehensive blueprint to elevate your brand's online footprint. Throughout this structured program, learners dive deep into both traditional and digital marketing fundamentals, transitioning seamlessly into practical strategic execution. You will learn how to establish highly defined SMART goals, conduct meticulous market research, and perform exhaustive competitor analyses to uncover valuable industry gaps. A key highlight of the curriculum is the implementation of the globally recognized RACE Planning Framework, ensuring you can systematically scale reach, action, convert, and engage stages. Beyond theoretical frameworks, Mohamed provides actionable templates for budget allocation, content calendar creation, and ROI measurement. Whether you are an aspiring freelance marketer looking to offer premium consulting services, or a business owner aiming to build long-term brand loyalty and boost conversion rates, this course equips you with the tactical toolset needed to compete effectively with established global brands.
About the creator
Mohamed Murad
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Reviews
Mohamed Murad is a seasoned digital marketing strategist dedicated to empowering modern professionals, entrepreneurs, and marketing enthusiasts with the tools they need to build high-impact online campaigns. Through his structured course on AllPros, "The Ultimate How To Create a Digital Marketing Strategy," Mohamed bridges the gap between theoretical marketing concepts and real-world implementation. His approach focuses on removing the guesswork from digital growth by providing clear, step-by-step frameworks that can be applied across various business models and industries. Mohamed's teaching style is highly practical and structured. Rather than overwhelming students with fleeting trends, he emphasizes the timeless fundamentals of target…Show more
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Program Overview
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Price may change · updated within 1–2 weeks
Course language
Learning format
Subcategory
Price
Price may change · updated within 1–2 weeks
Course language
What You'll Learn
- The fundamentals of Traditional and Digital Marketing
- Overview of an effective Digital Marketing Strategy (FULL TEMPLATE INCLUDED)
- Earn in-depth Knowledge of effective Digital Marketing Plan and Strategy
- Work From Home as a Freelance Marketer & Strategist
- Set your Business Goal, Sub-objectives, and SMART goals
- Conduct a Situational Analysis and perform a Competitive Analysis
- Perform a proper Market Research and Analysis using both Primary and Secondary methods
- Establish your Unique Selling Proposition (USP) and capitalize on your Strengths
- Analyze obtained results and obtain valuable Insights
- Find your Target Audience, segment them, and create your Buyer Personas, and easily convince them to become your customers.
- Improve your Brand Identity and Presence, and Grow your Audience
- Gain your customers' trust, loyalty, and affinity, and let them become advocates of your brand!
- Understand Consumer Behavior, Sales Funnel, and the Buyer Journey
- Obtain a Competitive Advantage that guarantees your brand exposure and ensures constant traffic
- Use the RACE Planning Framework which is a model successfully used by Big Brands for decades
- Create an effective Action Plan and engaging Editorial or Content Calendar
- Set your Marketing Budget and Calculate your Return on Investment (ROI)
- Increase Conversion Rate by following my own Real World Scenarios and Techniques
- Measure progress through Key Performance Indicators (KPIs)
- Present your findings to the Management or Top Clients
Best For
- Small business owners seeking a structured, data-driven approach to online growth
- Aspiring freelance marketers looking to build professional consulting frameworks
- Marketing professionals who need to standardize their strategic planning processes
- Entrepreneurs wanting to improve conversion rates and customer loyalty
Not For
- Individuals looking for quick-fix, viral social media hacks instead of long-term strategy
- Advanced data scientists seeking technical deep dives into programmatic advertising algorithms
- Complete beginners who are not yet familiar with basic marketing terminology
- Corporate strategists looking for highly specialized, niche industry certifications
What's included
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