John Assaraf

    John Assaraf

    Personal Development · English

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    Who Is John Assaraf?

    John Assaraf is a behavioral expert, entrepreneur, and author who built and scaled multiple multimillion-dollar companies, including Bamboo.com and Re/Max Indiana. He founded NeuroGym to apply neuroscience to personal development, and has written several bestselling books, including Innercise. He has been featured in The Secret and on major television programs worldwide.

    Overview of John Assaraf

    CategoryPersonal Development
    LanguageEnglish
    BornJanuary 1, 1961
    Based inTel Aviv, Israel
    Active since1980s
    Est. net worth*200 million dollars
    Social links
    Visit websiteinstagram

    * Based on public sources, unverified.

    John Assaraf's Programs

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    NeuroGym (Brain Training and Mindset Coaching Platform)Productivity

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    NeuroGym centers on Innercise, Assaraf's neuroscience based mental training method, delivered through guided exercises, AI coaches, and live expert sessions. Members get access to a private community for accountability and support. The platform leans heavily on repetition and habit science rather than generic motivation, and pairs structured content with ongoing peer interaction rather than a one time course purchase.

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