Rob Kwortnik

Rob Kwortnik

Marketing · English

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Who Is Rob Kwortnik?

Rob Kwortnik is an Associate Professor of Services Marketing at Cornell's Nolan School of Hotel Administration. Before academia, he worked in marketing, PR, and as a travel-industry consultant. He's a recognized cruise-industry expert who has consulted for Marriott, Celebrity Cruises, and AAA, and has won multiple Teacher of the Year honors.

Overview of Rob Kwortnik

CategoryMarketing
LanguageEnglish
BornNot publicly available
Based inIthaca, New York
Active since2002
Est. net worth*Not publicly available
Social links
Visit websitelinkedin

* Based on public sources, unverified.

Rob Kwortnik's Programs

BT
Highest rated
Building the Brand Through Influencer MarketingSocial Media Marketing

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This course sits inside eCornell's Marketing and Social Media Marketing certificate tracks, so it's built for working professionals rather than casual hobbyists. It leans academic and strategic rather than tactical — expect frameworks like the consumer purchasing funnel applied to influencer selection, not step-by-step "how to DM a creator" tutorials. Two instructors are involved, an academic (Kwortnik) and an industry practitioner (Joanne Reiter of Socialfly), which balances theory with agency-side experience.

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