Entrepreneurial & Startup Financial Modeling Labs

The Entrepreneurial & Startup Financial Modeling Labs course, led by industry expert Chris Holbrook, offers a highly practical, hands-on masterclass designed specifically for founders, startup entrepreneurs, and finance professionals navigating the SaaS and subscription business landscape. Unlike theoretical finance courses, this lab-focused program guides students step-by-step through the process of building robust, dynamic financial models from scratch using tools like Microsoft Excel and Google Sheets. Participants will dive deep into foundational unit economics, mastering critical metrics such as Customer Acquisition Cost (CAC), Lifetime Value (LTV), and the vital LTV to CAC ratio that dictates startup scalability. As the course progresses, learners transition from basic unit economics to advanced five-year forecasting, learning how to design realistic revenue projections, model complex growth channels, and optimize pricing structures. Holbrook thoroughly explains key accounting concepts including contribution margins, gross margin analysis, break-even thresholds, and economies of scale. By the end of this intermediate-level course, founders will possess a fully functional, customized financial model that empowers them to pitch to investors with confidence, make data-driven strategic decisions, and secure the necessary runway for their business to thrive in a competitive market.