Digital Marketing Masterclass:Get Your First 1,000 Customers
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Unclaimed ProfileReaching the milestone of your first 1,000 customers is often the hardest phase for any new business, startup, or product launch. In this comprehensive Digital Marketing Masterclass, industry veteran Evan Kimbrell provides a highly actionable, step-by-step blueprint to help entrepreneurs, marketers, and founders bridge the gap between zero traction and sustainable growth. The course systematically breaks down a diverse array of modern digital marketing channels, ensuring students can align their promotional efforts with their specific strengths and target audience personas. From leveraging organic communities on platforms like Reddit, Product Hunt, and Hacker News, to mastering the nuances of Instagram, Snapchat, and Twitter outreach, this program leaves no stone unturned. Additionally, learners will gain practical experience in content marketing, search engine optimization (SEO), and video production, learning how to execute advanced strategies like the Skyscraper Technique and PR pitching. Complete with guidance on setting up Google Analytics and managing paid ad campaigns across Facebook, Google, and Bing, this course is the ultimate handbook for anyone looking to build a repeatable framework for user acquisition and establish a powerful online presence.
About the creator
Evan Kimbrell
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Evan Kimbrell is a seasoned digital entrepreneur, founder of the full-service digital agency Sprintkick, and a veteran instructor dedicated to bridging the gap between non-technical founders and modern technology. With an extensive background in launching over 100 web and mobile apps, Evan brings practical, real-world industry experience directly to his educational material. His teaching style is characterized by actionable blueprints, step-by-step product building processes, and a clear, jargon-free breakdown of complex technical ecosystems. Whether guiding students through rapid MVP development, financial modeling for startups, copywriting strategies, or running a professional development agency, Evan emphasizes validated learning over theoretical concepts. He…Show more
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Program Overview
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Learning format
Subcategory
Price
Price may change · updated within 1–2 weeks
Course language
What You'll Learn
- Understand the basics of growth marketing and traction channels
- Drill down on customer pain points and build user personas
- Align marketing channels with their personal preferences and skills
- Use Twitter and Facebook to conduct research and sales outreach
- Canvas Reddit, Meetup, and other platforms to canvas for customers
- Set up, manage, and analyze user stats & behaviors through Google Analytics
- Successfully drive sales through posting & commenting on Reddit, ProductHunt, & HackerNews
- Set up, populate, and use an Instagram account
- Market using 3 different techniques on Instagram
- Set up, populate, and use a Snapchat account
- Market using 4 different techniques on SnapChat
- Build and maintain a press list
- Strategize angles for pitching and being covered by press
- Understand the mentality and mindset behind press & journalists
- Successfully manage relationships with press and pitch them successfully
- Build a comprehensive content marketing plan
- Build and maintain a content calendar
- Use 5 different techniques for coming up with blog & content ideas
- Promote their content through 6 different strategies
- Employ the skyscraper technique successfully
- Find, track, and land guest posting spots on other blogs and outlets
- Plan, script, and produce videos for marketing
- Analyze and track video marketing metrics
- Decide which camera equipment fits their budget and needs the best
- Effectively combine video marketing with pre-existing content
- Strategize and produce videos for marketing on YouTube
- Build landing pages for email or lead capture
- Understand the best practices of creating and promoting lead magnets, like webinars & white papers
- Analyze your on site SEO factors and optimize them
- Conduct keyword research for SEO opportunities
- Manage keyword density and other metrics needed for ranking on Google
- Design, plan, and start advertising on Google, Bing, and Facebook
- Analyze & understand search engine marketing & social ad marketing metrics
Best For
- Early-stage startup founders and solopreneurs looking for their first 1,000 users.
- Small business owners who need to validate their product with real customer data.
- Aspiring growth marketers eager to learn actionable, multi-channel acquisition tactics.
- Professionals who want a comprehensive overview of both organic community building and paid advertising.
Not For
- Experienced enterprise-level marketers seeking advanced, high-budget corporate strategy.
- Individuals looking for theoretical marketing concepts rather than tactical, hands-on implementation.
- People looking for a quick fix or automated 'get rich fast' schemes instead of repeatable growth frameworks.
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