karoly Yaceel
5/5
My result
Very good and highly recommended.
Pros
High availabilityCommunity supportReal experience
About the creator
not applicable.
What do reviewers think about Influencer Marketing Strategy?
Summary
· Created with AI, based on 20 verified reviews4.3
Created with AI, based on 20 verified reviews
This course offers a genuinely strategic, tactics-plus-theory take on influencer marketing, built on Jarboe's two decades of agency experience and real client case studies (Southwest Airlines, GE, Rutgers). It's best suited to marketers with some existing digital marketing background rather than absolute beginners.
Some reviewers note repetitive sections. Overall, it's a solid, credible mid-level option in this category.
Online Course
Learning format
Subcategory
English, with subtitles available in 22 languages
Course language
Official program page
$0
Price
Price may change · updated within 1–2 weeks
Learning format
Online Course
Subcategory
Course language
English, with subtitles available in 22 languages
Official program page
Price
$0
Price may change · updated within 1–2 weeks
What You'll Learn
- Measure campaigns using KPIs like applause and amplification rates
- Apply "schmooze optimization" tactics to engage influencers effectively
- Find influencers using BuzzSumo, Traackr, and DealMaker tools
- Use content marketing to strengthen influencer campaigns
- Apply the two-step flow model of communication
- Build a tailored influencer marketing strategy for any organization
Best For
- Content marketers wanting influencer tactics
- Content marketers wanting influencer tactics
- B2B, B2C, or nonprofit marketing professionals
- Marketers with some digital experience
Not For
- People needing a highly current tool list
- Learners seeking a quick, passive watch
- Those wanting only theory, no tools
- Complete beginners to marketing
FAQ
Still confused?
Get a reply from the creator within 24 hours.
About the creator
Greg Jarboe
View full profileInfluencer Marketing · Acton, Massachusetts
Greg Jarboe is a YouTube guru and video marketing expert, President and co-founder of SEO-PR, an award-winning content marketing agency he launched in 2003. Author of YouTube and Video Marketing, An Hour a Day and co-author of Digital Marketing Fundamentals, he has written 1,600+ articles and spoken at 80+ industry conferences worldwide.
Reviews, Scores & Student Outcomes
Score history
Cumulative verified score over the last 6 months
4.3/5
2026 average·20 reviews
Pros and cons
What verified reviewers flagged most often
20 students tagged at least one strength
- Real experience75%
- Practical content65%
- High availability55%
- Clear explanations35%
- Community support35%
- Fast results35%
Is It Worth the Money?
We ask verified students who took this course whether it was worth the price — their votes help show if the investment paid off.
100% of verified reviewers said yes.
How many students finished the course?
Share of verified reviewers who completed the full program. Green = finished, red = did not finish.
- Finished100%
- Did not finish0%
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Ratings & reviews
Ratings & reviews
See all reviews4.3/5
20 reviews
Rating breakdown
13
2
3
1
1
AllPros reviews are verified and authentic. Here's how.
10 reviews on this page
Tero Valley
5/5
My result
Excelent course, I learned a lot!
Pros
High availabilityCommunity supportFast results
About the creator
not applicable.
Felipe Rebello
5/5
My result
Very good course. The evaluation method could be improved.
Pros
Practical contentClear explanationsReal experience
About the creator
not applicable.
Ariana Fernandez
5/5
My result
Excellent course, you learn a lot of tools!
Pros
Practical contentHigh availabilityReal experience
About the creator
not applicable.
Paula Crespo
5/5
My result
Very good course. Not so easy, not so hard. I have learned a lot!
Pros
High availabilityFast resultsReal experience
About the creator
not applicable.
Ammar Mnla Hasan
5/5
My result
Focused and up to date course backed by hard earned experience, that convincingly sell…
Pros
Clear explanationsCommunity supportReal experience
About the creator
not applicable.
Gagan Saini
5/5
My result
Along with keeping the level of course at par with the credibility of university.
Pros
Clear explanationsFast resultsReal experience
About the creator
Greg Jarboe kept the topic interesting throughout the course. Thank you for great…
Tameka Mullins
5/5
My result
I would recommend this course to any social media and digital marketing professionals…
Pros
Practical contentHigh availabilityReal experience
About the creator
not applicable.
Paul Dmyc
5/5
My result
I enjoyed taking the course because I learned more principles regarding digital…
Pros
Practical contentHigh availabilityFast results
About the creator
Thank you for sharing your expertise and experiences.
Verified learner
4/5
My result
This was a tremendous benefit to my career. I am a long time marketer,and Greg course…
Pros
Practical contentClear explanationsReal experience
About the creator
Thank you Greg and Rutgers, for making this course accessible and fluid.
Results mentioned in reviews are individual experiences and are not guaranteed or typical.
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