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Who Is Frank Spillers?
Frank Spillers is a globally recognized UX and Service Design leader with 25+ years of experience, and founder of Experience Dynamics, an award-winning global consultancy. He's led 600+ UX projects worldwide, previously worked with Microsoft, Nike, Intel, and Capital One, and mentors at UX Inner Circle for brands including Google, Harvard, Netflix, and FedEx.
Overview of Frank Spillers
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Frank Spillers's Programs
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This course goes beyond typical "sticky notes and touchpoints" journey mapping, teaching a research-grounded approach that incorporates backward journey mapping (historical context), current and future-state maps, and AI-aware service transformation planning. It covers synthesizing real user research into journey maps, building "3D insights" across three strategic map types, and facilitating maps as interactive stakeholder workshops. It includes 8 live sessions, templates, facilitation tips, portfolio artifacts, and an unusually extensive FAQ section addressing common objections.
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