Summary
· Created with AI, based on 9 verified reviewsCreated with AI, based on 9 verified reviews
At $299 for 151 lessons across 9 hours of video plus a full audiobook, PROSPECT is by far the most content-dense course in the Icenhower Institute catalog reviewed to date, functioning as a comprehensive replacement for several of ICT's narrower, single-topic courses (FARM, FSBO, Circle Prospecting, Door Knocking, Open Houses) combined into one manual. This breadth makes it excellent value for agents wanting a complete prospecting education in a single purchase, though the sheer volume (151 lessons) means it requires real time commitment to work through properly, and agents needing only one specific prospecting method (e.
g. , just FSBOs) may be better served by ICT's smaller, cheaper, topic-specific courses instead.
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Price may change · updated within 1–2 weeks
Learning format
Subcategory
Course language
Official program page
Price
Price may change · updated within 1–2 weeks
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Brian Icenhower is the Chairman and Founder of Icenhower Coaching & Training (ICT), also referred to as Icenhower Coaching & Consulting (ICC), one of the largest real estate coaching companies in the world. He began his real estate career as a top-producing broker in the early 1990s, eventually launching and operating multiple production-focused real estate offices across California and the Midwest United States.
Brian Icenhower
Brian Icenhower
Brian Icenhower
Brian Icenhower
Brian Icenhower
Brian Icenhower
Cumulative verified score over the last 6 months
4.1/5
2026 average·9 reviews
What verified reviewers flagged most often
9 students tagged at least one strength
We ask verified students who took this course whether it was worth the price — their votes help show if the investment paid off.
100% of verified reviewers said yes.
Share of verified reviewers who completed the full program. Green = finished, red = did not finish.
9 reviews
Rating breakdown
AllPros reviews are verified and authentic. Here's how.
9 reviews on this page
Jason Asplund
My result
Icenhower Coaching has really helped us to focus on the most important aspects of our…
Pros
About the creator
Been working with Brian for only a short time, but already feel like we are light years…
Tim Hadley
My result
He will show you how to make the business you want, not the one that finds you.
Pros
About the creator
Not applicable.
Melissa George
My result
Not applicable.
Pros
About the creator
Brian is an incredible coach. He's got a proven track record as an agent, manager and…
Aimee Paine
My result
Not applicable.
Pros
About the creator
Growth growth growth! I never knew how much I needed a coach until I worked with Brian. I…
Karen Hadley
My result
Changed my career, can't say enough good stuff.
Pros
About the creator
Not applicable.
David Carlson
My result
Like many agents I felt like I needed to be cloned because there was not enough time to…
Pros
About the creator
Brian helped me pinpoint the areas where I could increase my production by showing me…
Ken Smith
My result
Not applicable.
Pros
About the creator
Brian Icenhower is more than just a coach. He cares so much about his clients. His…
Robyn Graham
My result
When I started working with them I was selling around $4 Million in volume. Last year I…
Pros
About the creator
I have been coaching with Brian and his team since 2011.
Ranj Takhar
My result
Not applicable.
Pros
About the creator
Brian is great at keeping me focused and accountable. He's not only super professional,…
Results mentioned in reviews are individual experiences and are not guaranteed or typical.
Not sure Prospect: The Real Estate Lead Generation Manual is the right fit? See how it stacks up against the top-rated alternatives in house flipping courses, all rated by verified students.
See how Prospect: The Real Estate Lead Generation Manual stacks up against top-rated programs in house flipping courses.
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